Online advertising can be an effective and efficient way of raising more money, getting more people to an event, or building your email list. If you're just getting started with online advertising, you might have forgotten this crucial step to success: tracking online conversions. With the right conversion tracking in place, you can easily understand which ads drove the most results, target users for future outreach, and make your advertising budget go farther. Join me for a handy primer on tracking online conversions for advertising platforms such as Google Ads and Facebook Ads. You'll learn about the options for conversion tracking, additional tools you might need, and case studies showcasing how other nonprofits are tracking their online advertising.
REGISTER FOR THE TRAINING https://smartcausedigital.com/advertising-beginners-everything-you-wanted-know-about-tracking-online-conversions-were-afraid-ask
See ya there, Yesenia
Are you worried that your #GivingTuesday campaign gets lost in the tsunami of content that day? There are great things about being part of a larger movement … but it's not always an easy win. With 364 other days available, maybe it's time to rally your community around one that's just for your organization. Statistics show that giving days are one of the best ways to attract new donors. Whether you are joining a state or local effort or running an event of your own, join Beth Brodovsky for our next Master Class, "Online Giving Days, Any Day of the Year," and learn how to launch and grow your own giving day-any day of the year!
In this class you'll learn:
Register now for our Master Class, 2 p.m. Eastern, Thursday, February 20. http://bit.ly/MCGiving20
Hi everyone! Our February webinar is from our partner Peter Mirus at Build Consulting, who will give you practical steps and examples to create your own organization technology roadmap.There's still time to register - this webinar is Tuesday, February 25, from 1-2pm EST!https://communityit.com/does-your-organization-need-a-better-technology-roadmap/You may have gaps in leadership, operations, business process, and data management capacity that have prevented your organization from effectively selecting and implementing technologies to serve your entire organization and its mission.Without addressing these gaps, your nonprofit is at a higher risk of technology system implementation failure.Peter draws on years of experience consulting with nonprofits on technology projects to give you practical steps to implement quickly.
As with all our webinars, this presentation is appropriate for an audience of varied IT experience, and is not a sales pitch. We love sharing our know-how and experience with our nonprofit community.
Join us on Thursday, February 27th at 1PM ET for DEFEND & PROTECT.
In this webinar, we'll explain exactly what "reasonable cybersecurity" looks like. Our own cybersecurity expert, Joshua Peskay, will walk you through these new privacy laws and what they require for cybersecurity.
If you haven't heard of new laws like CCPA (the California Consumer Privacy Act) NY SHIELD (New York Stop Hacks and Improve Electronic Data Security) and COPRA (Consumer Online Privacy Rights Act) yet, you will.
If you have data, you need to DEFEND and PROTECT it. After this webinar, you will know exactly how to do just that.
Joshua will be joined by Shanna Utgard of Defendify. Shanna will walk you through the Defendify platform and how you can leverage Defendify to DEFEND your organization against cyber-attacks.
Then we'll hear from Michael DePalma of Datto who will show you how Datto's world-class business continuity platform can PROTECT your organization's critical data.
If you have data, you need to DEFEND and PROTECT it. After this webinar, you will know exactly how to do just that.REGISTER NOW - February 27th, 1PM EST
If you can't attend the webinar but want to watch it, no problem! Register anyway and you'll get a link to the recording emailed to you.