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one-click donations?

  • 1.  one-click donations?

    Posted May 08, 2019 10:11
    Does anyone have the ability to accept one-click donations, via a service such as FastAction or Engaging Networks? (I'm thinking of sites where donors can save their payment details and return later to log in and quickly make a donation.) If so, I would love to know how this works for your organization.

    Thanks very much,
    Gaby

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    Gaby Gollub
    Manager, Online Marketing
    World Wildlife Fund (WWF)
    Washington, DC
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    Tech Accelerate


  • 2.  RE: one-click donations?

    Posted May 28, 2019 14:29
    Hi Gaby,

    We have one-click donations enabled through Engaging Networks. Previous donors through the platform have their payment information saved automatically (tokenized), then when they click from an email to one of our one-click enabled donation pages, it is a quicker checkout as they don't need to re-input their payment details. So far in our testing, we have seen a decent increase in conversions. Though we're continuing to test before coming to a conclusion. Let me know if you want any more info!

    Best,
    Ryan Haliday
    International Medical Corps

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    Ryan Haliday
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    Tech Accelerate