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Google analytics & Blackbaud/Luminate

  • 1.  Google analytics & Blackbaud/Luminate

    Posted Oct 04, 2018 21:03
    Hello,

    Any tips for setting up analytics from social to a Blackbaud based gift acceptance page? There seems to be a black hole once someone reaches a Blackbaud product. Tips for this newbie welcome.

    Jessica

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    Jessica Robson
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  • 2.  RE: Google analytics & Blackbaud/Luminate

    Posted Oct 05, 2018 14:23
    I can confirm that you have indeed found a black hole.

    Which product are you using? There's usually a way to do this leveraging Google analytics to do site tracking on, eg a Luminate Online page.

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    Isaac Shalev
    http://www.sage70.com
    Stamford CT
    @Sage70
    isaac@sage70.com
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  • 3.  RE: Google analytics & Blackbaud/Luminate

    Posted Oct 10, 2018 12:08
    Chiming in to follow this discussion. My company builds a tool that integrates online actions with social ads and automates reporting of ROI and lifetime value though integrations with CRMs (initially BSD and NGP VAN). Blackbaud's on our development radar.

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    Chris Casey
    Vice President for Client Success
    ToSomeone Inc.
    Washington, DC
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