I thought I'd start my year with some group engagement.
I'm curious about your comfort level with playing Ambassador for your nonprofit/community.
The more people I speak with the more I realize this depends a lot on the type of person you are (which affects the type of community manager you are).
Does anyone shy away and prefer to lead from behind?
I've definitely noticed that the degree to which I act as a brand ambassador changes depending on the organization. For instance, where I currently work, we're a bit lucky in that we have fairly firm policies as to who our organization's spokespersons are. As a result, my "ambassadorship" is a bit limited, but given the topics we work on, I'm quite comfortable with that (sometimes leading from behind is a good thing!). I'm in 100% agreement with you Aimee on the importance of being comfortable when acting in the capacity of brand ambassador.
For a few other organizations that I volunteer with, I'm in a more of an active role speaking about the org, mainly as those organizing groups are a bit smaller, and I'm a bit more comfortable in that role than some of my colleagues.